5 tips to sell anything
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| 5 Tips To Sell Anything |
The way of selling has changed. And today I want to share with you 5 tips to sell what you propose.
If you look, the behavior of consumers in recent years has changed, and of course, your way of selling must also change.
Tell me, of these apples ... Which one do you want the most?
Obvious! The difference marks trend ... I knew you would like more the red😉
Ok, and to get into stuff ...
How do users buy today?
Knowing thoroughly your business and that of your competition. If they want to buy anything, they will look at it before on the internet. Not these? They do not see you. They want to know who is selling them exactly and they are not satisfied with knowing the name of the company and how many years they support them.
Falling in love with your brand or your person. Your need to position yourself from one side or another is extremely great. Are you from Pepsi or Coca-Cola? They will only fall in love with the one that best suits their way of seeing life and their values as a brand.
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Trusting that company or person. It is clear that you must be accessible to them, but trust is not earned overnight, it takes time, and you need to approach them without any apparent sales interest.
Testing you. They want tests, testimonies, something free that does not commit them to buy you. With the oversaturation that exists in the market, it is easy for any competitor of yours to offer you something that you do not offer yet.
Why do not you need to sell with a tie?
Because you do not need it! Maybe we already have in the subsconciente restored the idea of "corded = seller" and maybe that's what comes to mind as we see someone like that approaching us to talk.
As you see, you do not need a tie to sell ...
We assume that he wants to sell us something, and that bothers us, he pressures us and makes us distrust that what he wants to sell us, will not bring us any benefit, just an expense.
Okay and then ... How do I sell now ?! You will be asking ... Well, let's go!
5 tips to sell anything
1- Show your most human side
Do not put your company before your customers. To this day, it is essential to show that we are human.
We have a business, but apart from that, we are people, with family, dreams and concerns.
But beware, that does not mean that you should be totally transparent in the face of your clients, with your defects and virtues.
Try to show only the best of you, those things that can be positive for your business.
For example, if you want to give a reliable and close image, you do not have to hide that you are very familiar or that you like to listen.
2- Do not sell products or services, sell solutions
Who cares what features your product or service has?
What they want is to solve something or fulfill a specific desire, do not engalones the product itself.
Give importance to what they will get when they buy you and forget about the rest. Think of your products or services as the medicine that will cure your main concern or problem.
3- Do not expect a quick sale
It is vital that you be patient and work to earn the trust of your potential clients.
As I mentioned before, it is a process, similar to a couple relationship and must necessarily go step by step.
I have not met anyone who has captivated me so much on the first date as to marry him decisively. Your yes?
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First you must create an open relationship, let them know you, try you, see that they can trust you and after this process ... it will be when they are willing to buy you.
4- Make use of new technologies
The Internet is the great tool that helps us expand our business and its scope with a lower investment than we would need to achieve the same in the offline world.
A well-focused website, positioned, influential in social networks and with good marketing strategies will help you sell not only without a tie ... But with the pajamas on if you want!
Do not think that the internet is only useful for large businesses or companies.
The Internet is accessible to everyone, regardless of your age, your experience or your sex.
5- Deferred
Show that you are not one more, stand out from the competition, dare to do what nobody has done, and you will have more chances of being the chosen one.
Do not fall into the trap of being normal, of being one more ... Or you can get very expensive.
Your smile, your charisma, your personality, your ability to communicate, your confidence and your way of selling.
In short, your essence, your personal brand.
Know your customers better than themselves and you will be able to give them what they really need.
► If you only think about yourself, and your business, do not expect them to buy you: mrgreen:
► If you're going to try to sell yourself like the rest, chances are you do not arouse the interest of your audience 😐
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And for now, I say goodbye hoping I've been helpful and believing that you're going to put aside the status quo that you were trying to sell before, to become unique, shocking and original just like you.
Leave me a comment if you have any questions and share me out there so that others can take off the blindfold and the tie that so chokes the neck 😉
A hug and see you soon!